WooCommerce Product Reviews: Everything you need to know

Customers check product reviews before they buy, so you need a clear review system that works without issues.

WooCommerce already gives you a built-in way to collect and display reviews, but many store owners do not know how to set it up, manage it, or get more reviews.

This guide gives you a direct view of how WooCommerce product reviews work.

You will learn how to enable them, how to manage them, how to improve their quality, and how to fix problems when reviews don’t show.

This helps you build trust, get more sales, and keep your store running smoothly.

Why product reviews matter in WooCommerce

Product reviews help customers understand if your product is right for them. They show real use cases, real results, and real feedback. 

This reduces doubt and gives shoppers the confidence they need to complete a purchase. 

When your store displays clear and honest reviews, it builds trust and improves the overall buying experience.

Here’s why reviews matter:

• They help customers trust your product through real buyer experiences.
• They answer common questions customers have before buying.
• They increase conversions by reducing hesitation. 95% of shoppers read reviews before they buy.
• They improve page visibility by adding fresh user-generated content.
• They show your store as dependable and transparent.

Reviews give your WooCommerce store a stronger reputation and guide customers toward faster, clearer buying decisions.

How the native review system in WooCommerce works

The WooCommerce review system is built into the product page, and it uses the same engine that powers WordPress comments. 

This setup makes reviews easy to manage and keeps everything in one place. 

Customers can share their experience through ratings and comments, and you control what gets published.

How the system functions

WooCommerce collects each review as a comment with an added star rating. The review shows under the product, and the rating contributes to the overall score.

What you can control

You can decide who can review your products and how reviews get approved. This helps reduce spam and keeps feedback real.

Key actions you can manage

• Allow or block reviews from unverified customers.
• Approve reviews manually before showing them.
• Show star ratings on product listings and product pages.
• Edit or delete reviews from the dashboard.
• Combine ratings to show an average score.

Set up & Basic Review functionality

Here are the best ways to set up reviews in WooCommerce.

How to Add Product Reviews in WooCommerce

WooCommerce’s built-in review system is basic. It works for simple star ratings and text comments, but it doesn’t offer photo reviews, widgets, automation, or advanced layouts.

WiserReview fills these gaps and gives you more control at a low cost.

Here’s how to set it up step by step.

Step 1: Install and connect WiserReview

Start by installing the plugin from your WordPress dashboard.

• Go to Plugins → Add New
• Search WiserReview
• Install and activate

After activation, connect your WooCommerce store so WiserReview can sync your products and existing reviews automatically.

Step 2: Set up your review request automation

WooCommerce cannot send review requests on its own.

With WiserReview, you can:

• Send review requests after each order
• Use email, SMS, or WhatsApp (depending on your settings)
• Target verified buyers only.

This helps you collect reviews consistently without manual effort.

Step 3: Enable photo and video reviews

WooCommerce supports only text reviews.

WiserReview lets customers upload:

• Photos
• Videos
• Star ratings with media

This gives you stronger social proof and more engaging review content.

Step 4: Choose a display widget

Unlike WooCommerce’s single review tab, WiserReview allows multiple display styles.

You can use:

• Star rating
• Review nudges
• Review walls
• Floating badges

Each WooCommerce review widget comes with a shortcode you can place anywhere on your site.

Step 5: Customize the look and layout

WooCommerce offers no styling controls.

WiserReview lets you:

• Change colors, fonts, and layout spacing
• Show or hide reviewer images
• Display average ratings or total review count
• Add filters like “most recent” or “highest rated”

This helps the review display match your store’s design.

Step 6: Add the shortcode to any page

Copy the shortcode from your widget settings.

You can place it in:

• Product pages
• Landing pages
• Blog posts
• Sidebars or footers

 The review section loads instantly without theme changes or coding.

Step 7: Manage reviews from one dashboard

WiserReview centralizes everything in one place.
You can:

• Approve or reject reviews
• Edit typos
• Mark reviews as verified
• Remove spam

WooCommerce requires manual review management, but WiserReview makes it faster and easier.

How to Show WooCommerce Reviews with Shortcode

The simplest way to show reviews anywhere on your store is by using a plugin. 

WiserReview makes it easy to display WooCommerce reviews through shortcodes without writing any code.

1. Installing and activating the plugin

Start by installing WiserReview from your WordPress dashboard.

• Go to Plugins → Add New.
• Search for WiserReview.
• Click Install and then Activate.

Once it’s active, connect it to your WooCommerce store. The plugin will automatically sync all your existing reviews.

2. Finding and enabling the review shortcode option

After setup, open the WiserReview dashboard inside WordPress.

• Go to the Widgets or Display section
• Enable the shortcode option for the review layouts you want to use
  This gives you access to shortcode blocks for reviews, sliders, or badges.

3. Standard plugin shortcodes and attributes

Each widget comes with its own shortcode and settings.

• Example:
• You can adjust attributes like layout type, number of reviews, or product ID
  These shortcodes let you control how reviews appear without editing templates.

4. Placing the shortcode in your page, post, or theme

You can place shortcodes anywhere you want reviews to appear.

• Paste them into a WordPress block on any page or post
• Add them to a WooCommerce review widget area or inside your theme template
  When you save the changes, reviews will appear instantly in that location.

5. Customizing appearance and behavior

WiserReview lets you style your reviews to match your store design.

• Choose layouts like grids, sliders, or walls
• Adjust colors, fonts, and spacing
• Control how many reviews appear per section

These options help you keep your store’s look consistent while showing social proof effectively.

How to Disable WooCommerce Product Reviews

This method removes reviews from your entire store in three quick steps. Using built-in WooCommerce settings is the easiest and fastest way to disable reviews.

Step 1: Open the WooCommerce settings

Log in to your WordPress dashboard. Navigate to WooCommerce → Settings → Products in the left sidebar. 

This takes you to the main products configuration page, where you control store-wide review settings.

Step 2: Turn off reviews globally

Now scroll down to the bottom of the Products tab. You will find a checkbox labeled “Enable product reviews.” To disable product reviews on all products, unselect the checkbox.

Finally, select Save changes at the bottom. This will simultaneously remove the reviews tab from the products and any reviews listed on the product pages. The reviews will still be in the database, but will not show for sale on the UI of your 

Step 3: Verify changes

Visit any product page on your store’s front end. The Reviews tab should no longer appear. Check your shop page, star ratings should be gone too.

If reviews still appear, clear your site cache. Use your caching plugin’s clear cache button.

3 Best WooCommerce Review Plugins

Here are the three best WooCommerce review plugins that give you stronger features, better control, and a clearer way to collect and display customer feedback.

WiserReview

WiserReview gives you a complete suite to collect, manage, and display customer reviews on your WooCommerce store. 

It supports photo and video reviews, automated emails, and custom widgets to help you leverage social proof effectively.

Main Features:

• Automated review request emails after purchase
• Photo and video review uploads
• Review display widgets on product and landing pages
• Review import and export tools
• Review moderation and filtering options
  

Pricing:

Free plan available. Paid plans start at around $9/ month.

Yotpo

Yotpo is a full-featured platform for user-generated content, built to work with WooCommerce stores. 

It helps collect reviews, ratings, photos, and Q&A, and display them across your site, marketing channels, and search engines.

Main Features:

• Collect reviews, ratings, photos, and customer Q&A
• On-site display widgets for social proof
• Integration with Google Seller Ratings and social platforms
• Analytics dashboard for review impact
• Free plan for small stores

Pricing:

Free plan available. Premium plans start at a higher monthly rate (depending on features).

Customer Reviews (CusRev)

Customer Reviews (CusRev) focuses on boosting your review volume and improving social proof via automated reminders and incentives. 

It integrates tightly with WooCommerce and provides local review storage.

Main Features:

• Automated or manual email reminders for reviews
• Image uploads, ratings, and filtering on reviews
• Review incentives like discounts for reviewers
• Export/import reviews and Google Shopping review integration
• Built-in product Q&A section

Pricing:

Free version available. Paid plans begin around $50/year, depending on add-ons and features.

Advanced Display & Integration

Here are the advanced ways to display and integrate reviews across your WooCommerce store.

How to Add Google Reviews to WooCommerce

[my-template id=”5373″]

After generating your WiserReview widget code, embedding it in WooCommerce is simple:

1. Log in to your WordPress dashboard.
2. Go to the page, product, or footer where you want reviews displayed.
3. In the block editor, add a Custom HTML block.
4. Paste the WiserReview embed code.
5. Save and update the page.

Your Google reviews will now display on your WooCommerce store and update automatically.

How to Add Facebook Reviews to WooCommerce

Here is a quick, clear step-by-step guide to add your Facebook reviews to WooCommerce.

First, Sign up for WiserReview.

Step 1: Connect Your Facebook Page

Go to Dashboard → Integrations → Facebook Reviews.

Click “Integration”.

Log in to your Facebook account.

Choose the Facebook Page you want to pull reviews from.

Allow all permissions → Click “Done”.

Your Facebook page reviews will now sync into WiserReview.

Step 2: Sync and Manage Reviews

Navigate to Manage Reviews.

You’ll see all imported Facebook reviews.

Optionally:

• Turn on Auto-Sync (daily or weekly).
• Use Filters to hide or show only approved reviews.
• Use Tags to categorize reviews by product or collection.

Step 4: Display Facebook Reviews on WooCommerce Pages

Go to WiserReview → Widgets.

Choose a widget style:

• Carousel Widget → for product pages.
• Review Wall → for a testimonials or landing page.
• Floating Popup / Trust Badge → for all-site visibility.

Customize your widget (color, stars, layout, and CTA) and configure it.

Click Install and Enable the WiserReview plugin or use the shortcode from the plugin.

Paste it:

• On product pages (below “Add to Cart”), or
• In your WooCommerce template, or
• In any Page Builder block (Elementor, Gutenberg, Divi, etc.).

Step 6: Publish and Verify

1. Click Save & Publish in WiserReview.
2. Visit your WooCommerce product page.
3. You’ll now see your Facebook reviews displayed beautifully.

How to Collect & Display Video Reviews to WooCommerce

Using WiserReview, you can collect and show video reviews on your WooCommerce store without a complex setup or high cost. 

The steps below explain the full flow from collecting videos to showing them on product pages.

Step 1: Install the WiserReview WooCommerce plugin

1. Log in to your WordPress dashboard.
2. Go to Plugins → Add New.
3. Search for “WiserReview”.
4. Click Install, then Activate.

Once installed, open the plugin panel from the left menu.

Step 2: Connect your WiserReview account

Inside the plugin screen:

1. Go to WiserReview → Settings.

2. Enter your API Key from your WiserReview account.

• First, Log in for WiserReview.
• You can find it under setting→ API key in your WiserReview dashboard.

3. Save the settings.

Your products will sync automatically, and all reviews will be mapped to the correct WooCommerce products.

Step 3: Create a video review form

1. In the WiserReview dashboard, open Forms from the left menu.

2. Create a new form or edit your default form.

3. Ensure the Video Upload field is enabled.

4. Save the form.

This form allows customers to upload video reviews directly from mobile or desktop.

Step 4: Share the video review form link

You can collect video reviews by sharing the form link through:

1. Review request emails (Automate → Email Sender)

2. SMS / WhatsApp follow-ups

3. Order thank-you page

4. Post-purchase flows

5. Anywhere you prefer, with a simple URL

Short links help customers upload videos faster.

Step 5: Collect and approve video reviews

1. Go to Manage Reviews from the left menu.

2. You will see all reviews along with uploaded photos and videos.

3. Approve the video reviews you want to display publicly.

Approved videos instantly become available for widgets and product pages.

Step 6: Display video reviews on WooCommerce product pages

1. Enable the widget and choose where to display it in the WiserReview plugin:

• Inside the product page review section
• Below product details
• As a separate video gallery block

2. Select a widget that supports video reviews (Recommend: Product Review Widget / UGC Widget).

Once enabled, all approved video reviews will appear automatically across your WooCommerce product pages.

Best WooCommerce Reviews Widget to Build Trust

WiserReview makes it easy to show real customer feedback on your WooCommerce product pages. The widget displays star ratings, text reviews, photos, and videos in a clean layout that builds trust fast. Here’s the simple setup.

Step 1: Install and connect WiserReview

Install the WiserReview plugin on your WooCommerce store.

Create or log in to your account and connect the store using the API or key in the plugin settings.

Step 2: Set up the product review widget

Open the WiserReview dashboard and choose the Product Review widget.

Pick a layout, enable star ratings, and turn on photo or video reviews if you want rich content.

Step 3: Add the widget to your product pages

Enable the widget for single product pages inside the plugin settings.

Save your changes and check one product page to confirm the widget appears correctly.

Fixes & Troubleshooting

Here are the quick fixes and troubleshooting steps to solve common WooCommerce review issues.

Why My WooCommerce Reviews Aren’t Showing (With Fixes)

If your WooCommerce reviews aren’t showing, you can usually fix the problem by checking a few simple settings. 

Follow these steps in order to find the cause and get your reviews back on your product pages.

Step 1 – Check the global review settings

WooCommerce has a master switch that controls whether product reviews are enabled across your store.

• Go to WooCommerce → Settings → Products.
• Under Product Ratings, make sure Enable product reviews is turned on.
• You can also enable Star ratings and Verified owner labels for better clarity.
  If this setting is disabled, no reviews will appear on any product page, even if customers have already submitted them.

Step 2 – Verify individual product review settings

Each product in WooCommerce has its own review setting.

• Edit a product in your dashboard.
• Open the Product Data → Advanced tab.
• Check the box that says Enable reviews.
  If reviews are turned off here, they won’t show for that specific product even if global reviews are on.

Step 3 – Switch theme to test compatibility

Some themes don’t fully support WooCommerce’s built-in review section.

• Temporarily switch to the Storefront theme (or another default WooCommerce theme).
• Open a product page and see if reviews appear.
  If they do, your current theme might be hiding the reviews tab. In that case, contact the theme developer or use a plugin like WiserReview, which works independently of your theme.

Step 4 – Check for plugin conflicts

Plugins that handle comments, caching, or SEO can interfere with the display of reviews.

• Deactivate all plugins except WooCommerce.
• Check if reviews reappear.
• Then, reactivate each plugin one by one to find which one causes the issue.
  Once you find the conflicting plugin, look for updates or contact the developer for a fix.

Step 5 – Clear cache and refresh permalinks

Caching plugins or CDN systems often store old versions of product pages, which can hide new reviews.

• Clear your site cache (via WP Rocket, LiteSpeed, or your hosting panel).
• Clear your browser cache or use an incognito window to test.
• Go to Settings → Permalinks and click Save Changes to refresh URLs.
  This step ensures WooCommerce reloads updated data and fixes minor display glitches.

Step 6 – Advanced troubleshooting (if still not working)

If your reviews still don’t appear after all these checks:

• Re-import reviews if you recently migrated from another tool.
• Confirm that product IDs or SKUs match between products and reviews.
• Disable custom functions or code snippets in your theme’s functions.php that may remove the comments_template() hook.

If you still face issues, consider using WiserReview. It syncs and displays reviews automatically, bypassing these themes and plugin limitations.

How to Detect and Remove Fake Reviews on WooCommerce

Once you’ve identified fake reviews, remove them immediately. WooCommerce provides several methods depending on your access level.

Step 1: Access your wordPress admin dashboard

Log in to your WordPress admin panel and navigate to Reviews: Go to Products → Reviews in your WordPress admin menu.

Step 2: Navigate to the reviews section

Go to Comments in the left sidebar. WooCommerce reviews appear mixed with blog comments in this section. Filter by “Product” to show only product reviews. 

Step 3: Identify fake reviews

Use the search box to find suspicious reviewer names or keywords. Check for reviews that match the patterns described in the previous section. Click on the review to see full details, including IP address and email.

Step 4: Delete or spam individual reviews

Hover over the suspicious review. Click “Trash” to permanently remove it, or click “Spam” to mark it (this helps train spam filters). Click Unapprove if you want to keep it, but hide it from public view.

Additionally, Permanently Delete reviews from Trash by clicking the Trash link at the top of the Comments page, which displays all deleted reviews. Click Empty Trash to permanently remove them from your database. 

Step 5: Enable “verified owner” only reviews (Recommended)

Go to WooCommerce → Settings → Products → Reviews and enable:

Reviews can only be left by verified owners. This stops accounts without purchases from posting.

Import & Export Reviews

Here are the steps to import and export WooCommerce reviews in a clean and organized way.

How to Export WooCommerce Reviews

The Import Export Suite for WooCommerce lets you export all product reviews in a clean CSV or XML file.

It gives you simple options for quick exports and advanced controls for filters, custom fields, and saved templates. This helps you move reviews between sites, create backups, or analyze feedback with ease.

1. Start the Export

• Go to WooCommerce → Import Export Suite → Export.
• Choose Product Review as the post type.

2. Pick an Export Method

You can choose one of these:

• Quick Export: Exports basic fields. Select Meta groups if needed.
• Pre-saved Template: Uses a template you saved earlier.
• Advanced Export: Gives complete control over filters and columns.

Click Next to continue.

3. Filter the Reviews

You can filter by:

• Total reviews and skip count
• Date range
• Product
• Star rating
• Customer or guest
• Reviews with replies
• Status and sort order

4. Map and Reorder Columns

You can:

• Edit column names
• Reorder columns
• Map default and meta fields
• Load a saved template if needed

5. Final Export Settings

Set:

• File name
• CSV or XML
• Delimiter
• FTP export (optional)
• Batch/advanced options to avoid timeout

Save the template if needed.

Click Export to complete the export.

How to import WooCommerce Reviews

You use a plugin like WiserReview when you want a faster and cleaner way to import WooCommerce reviews. 

This method works well for larger stores or when you want to avoid manual CSV work.

Step 1: Connect your WooCommerce store

• Open your WiserReview dashboard.
• Go to Integrations → WooCommerce and connect your store.

This allows WiserReview to sync your products and match each review to the correct product.

Step 2: Open the review import  tool

• Go to Reviews → Import Reviews inside WiserReview.
• Here, you can add files, sources, or mapped data for quick review imports.

Step 3: Upload your review file

• Choose your CSV file or supported source.
• WiserReview reads the file and shows a clean preview.
• You can check names, ratings, and product links before importing.

Step 4: Match reviews to products

• WiserReview automatically matches reviews to your WooCommerce products using product IDs or product names.
• If something does not match, you can fix it quickly before importing.

Step 5: Start the import

• Click Start Import.
• WiserReview brings in the reviews, attaches them to the correct products, and keeps the data clean.

Step 6: Review imported feedback

• Go to Reviews → All Reviews to check the imported entries.
• You can filter by product, rating, or date to make sure everything looks correct.

Step 7: Display reviews on product pages

Toggle on the review widget in WiserReview.

Your imported reviews will appear instantly on your WooCommerce product pages with clean formatting and fast loading.

Why do store owners prefer WiserReview for importing

• Clean mapping that avoids missing or misplaced reviews
• Image and video support
• Auto-matching of products
• Faster import for large stores
• Safe import without breaking your WooCommerce database

How to Import Amazon Reviews to WooCommerce

Manual import is the easiest way to bring a small number of Amazon reviews into WooCommerce. 

You collect the review details yourself and upload them using a CSV file. This method gives you complete control and does not require a plugin.

Here is the Step-by-Step Process

Step 1: Copy the reviews from Amazon

Open the Amazon product page.

Copy these details for each review:

• Reviewer name
• Rating
• Review text
• Review date

Paste everything into a simple sheet.

Step 2: Find the WooCommerce product ID

Open your WooCommerce dashboard.

• Go to Products → All Products.
• Hover over the product name.
• You will see the Product ID.

Add this Product ID to each review row in your sheet.

Step 3: Format your sheet for CSV

Create these columns in your sheet:

• review_title (optional)
• review_text
• reviewer_name
• rating
• review_date
• product_id

Keep the file clean. Avoid extra spaces, symbols, or formulas.

Step 4: Export your sheet as CSV

Click File → Download → CSV

Save the file to your computer.

Step 5: Import the CSV into WooCommerce

In your WordPress admin:

• Go to Tools → Import
• Select the review import option (depending on your setup, select source, otherwise choose custom).
• Upload the CSV file.

• Map each column from your CSV to the correct field in WooCommerce.

Step 6: Confirm the import

WooCommerce will show a quick preview.

Check that:

• Product IDs match the right products
• Ratings are correct
• Review text looks clean
• Dates are in the proper format

Click Import to finish.

Step 7: Check the reviews on your product pages

Open the product page on your store.

Scroll to the review section.

Confirm that:

• Reviews appear under the right product
• Star ratings show correctly
• Text and reviewer names are correct

If anything looks wrong, edit the review in WooCommerce or adjust your CSV and re-import.

How to Import Aliexpress Reviews to WooCommerce

The best way to import AliExpress reviews into WooCommerce using WiserReview is through a CSV file upload. 

This method gives you complete control over which reviews to bring in, how they’re matched to your products, and how they appear on your store.

Step 1: Prepare Your CSV File

Start by downloading your reviews from AliExpress using any tool or extension that supports CSV export. 

If you’re creating the file manually, make sure your CSV includes the following columns:

• review_text – The actual review content.
• Rating – Star rating (1 to 5).
• reviewer_name – Name of the reviewer.
• image_url – If the review includes a photo.
• product_id – This must match the WooCommerce Product ID in your store.

Make sure each row clearly connects to the correct product by using the exact product ID from your WooCommerce catalog.

How to Find WooCommerce Product ID

To find the product ID for each item in your WooCommerce store:

1. Go to your WordPress admin dashboard
2. Click on Products in the left menu.
3. You’ll see a list of all your products.
4. In the product list, look at the “ID” column next to the product title.
5. Note down or copy that number. This is your Product ID.

If you don’t see the ID column:

• Click on Screen Options (top right corner of the Products page)
• Check the box labeled ID.
• Click Apply now, and the ID column will be visible.

Step 2: Upload the CSV into WiserReview

Once your CSV is ready:

1. Open your WiserReview dashboard
2. Go to the Manage Reviews section.
3. Click Import via CSV
4. Upload your file

During field mapping, match each column in your CSV with the correct WiserReview fields:

• Review Text → review_text
• Rating → rating
• Reviewer Name → reviewer_name
• Image → image_url
• Product → product_id

5. Complete the import
6. Go to each product in WiserReview to confirm the reviews are linked correctly.

How to Import Etsy Reviews to WooCommerce

Before you import reviews into WooCommerce, you need the review file from Etsy. Etsy allows sellers to download all reviews as a CSV file through the Shop Manager.

How Etsy sellers export their reviews

Etsy gives you a built-in option to download your reviews. The process is simple:

• Log in to your Etsy account
• Open Shop Manager
• Go to Settings
• Click Download Data
• Select Reviews from the export options.
• Click Download CSV

This file contains the rating, review text, buyer name, date, and any media details. It does not include WooCommerce product IDs, so you will add them while preparing the file.

You already have the Etsy CSV file exported. Now you only need to prepare it and import it into WooCommerce using WiserReview.

Step 1: Prepare your CSV file

Open your CSV file and follow these steps. And if you’re creating the file manually, make sure your CSV includes the following columns:

• review_text – The actual review content.
• Rating – Star rating (1 to 5).
• reviewer_name – Name of the reviewer.
• image_url – If the review includes a photo.
• product_id – This must match the WooCommerce Product ID in your store.

Make sure each row clearly connects to the correct product by using the exact product ID from your WooCommerce catalog.

How to Find WooCommerce Product ID

To find the product ID for each item in your WooCommerce store:

1. Go to your WordPress admin dashboard
2. Click on Products in the left menu.
3. You’ll see a list of all your products.
4. In the product list, look at the “ID” column next to the product title.
5. Note down or copy that number. This is your Product ID.

If you don’t see the ID column:

• Click on Screen Options (top right corner of the Products page)
• Check the box labeled ID.
• Click Apply now, and the ID column will be visible.

Step 2: Upload the CSV into WiserReview

Once your CSV is ready:

1. Open your WiserReview dashboard

2. Go to the Manage Reviews section.

3. Click Import via CSV

4. Upload your file

During field mapping, match each column in your CSV with the correct WiserReview fields:

• Review Text → review_text
  
• Rating → rating
  
• Reviewer Name → reviewer_name
  
• Image → image_url
  
• Product → product_id
  

5. Complete the import

6. Go to each product in WiserReview to confirm the reviews are linked correctly.

WiserReview will process the file, match reviews with products, and insert them into your review system.

Step 3: Display imported reviews

Once your Etsy reviews are imported through CSV, the next step is to show them on your store in a way that builds trust and supports sales. 

This is where the WiserReview plugin becomes a powerful tool for WooCommerce users.

WiserReview doesn’t just store your reviews; it gives you a complete set of tools to moderate, style, organize, and publish them anywhere on your site using widgets.

WiserReview offers customizable widgets to display imported reviews on product pages, landing pages, or pop-ups.

How It Works:

1. Go to the Widgets module in WiserReview

2. Choose from types like:

• Carousel Widget – A horizontal scroll slider
• Floating Popup – A small box that pops up on the side of the screen
• Trust Badge – A compact star rating badge
• Review Wall –  A full-page layout showing multiple reviews

3. Customize font, layout, colors, and what type of reviews show (e.g., with images, by tag)

4. Embed using shortcode or auto-install if you’re on Shopify/WooCommerce.

5. Preview and save.

You can also display reviews through the WiserReview plugin settings.

If you do not want to place widgets manually, WiserReview can show your imported reviews automatically using its built-in options.

These settings control the star rating, review section, rich snippets, and more. You only need to turn them on once, and the plugin will handle the placement on your product pages.

Here’s what you can enable:

• Star Rating Count at Product Page – Shows the total rating below the product title.
• Product Card Rating Count at Listing Pages – Shows rating on category or collection pages.
• Product Review Section – Displays the whole review block under the product summary.
• Review Nudges – Adds small review highlights near the add-to-cart button.
• Rich Snippet Markup – Adds schema data so Google can show star ratings in search results.
  

All these options work with your imported Etsy reviews. Once you switch them on, the reviews will appear in the right places without adding any shortcode.

These settings save time, especially if you have many products or use a theme that follows WooCommerce’s default layout.

Step 4: Check the output

Visit a few product pages to make sure the reviews display correctly.

Check for:

• Correct text
  
• Proper rating
  
• Customer name
  
• Photo/video attachments

Post-Purchase Review Emails & Rich Snippets

Here are the steps to send post-purchase review emails and enable rich snippets for your WooCommerce products.

How to Write & Send WooCommerce Review Emails Automatically

Once you’ve installed and configured the WiserReview WooCommerce module, you can automate review emails in WooCommerce without sending manual emails.

First, sign up for WiserReview and log in to your dashboard.

Step 1: Go to the “Automate” Module in your WiserReview dashboard

Now select “Automate” and click “Add Automation”. 

Now configure “WooCommerce”. In “Add Automation,” select “WooCommerce” and then click “Configure”.

Step 2: Now, connect your WooCommerce store with 3 setup Steps

After clicking on “Configure”, you’ll see a pop-up with 3 setup steps. 

Now, after clicking, you’ll see a pop-up with three setup steps. (If you haven’t installed, you’ll not see the pop-up with 3 set-up).

1. Install the Wiserreview Plugin 
2. Submit Your API Key: Copy the “API key’ shown in the pop-up and paste it into the API Key field inside the WiserReview module settings in WooCommerce.
3. Verify and Finish Setup: After saving the key in your WooCommerce backend, return to WiserReview. Close the pop-up and continue to the next step. 

Step 3: Set up when to send review emails

When you change the order status to “completed” in your WooCommerce store, the order data is automatically pushed to the WiserReview automation campaign for collecting reviews.

Choose how many days after the order is placed to send the review emails.

Example: Send after 7 days to give time for delivery. 

Step 4: Collect Review Via Email or SMS

Select one of the available Email templates:

• Single product review
• Multiple product reviews

Click Edit to: Update content, Add branding. Use dynamic tags like {customer_name}, {product_name}, {review_link}

Click Send Test Email inside the editor to preview the message. 

Enable Additional Channels (Optional)

Connect your WhatsApp & SMS channels or tools to send review requests, and add a message template for WhatsApp or SMS in your marketing channel.

Step 5: Enable Reminder Emails (optional)

Turn on the Reminder toggle. Set how many days later the reminder should be sent (e.g., 3 days after the first email)

Select your reminder template and click ‘Edit’ to customize it. Test the reminder email using the Send Test Email button.

Step 6: Final Testing and Activation

Ensure you’ve tested the following: the first review request email, the Reminder email (if used), and the Media follow-up email (if used).

After testing, click Save. Ensure the automation is set to ON.

How to Add Rich Snippets to WooCommerce

Plugins are the fastest way to add schema markup without touching code. Here’s how you can set up rich snippets via a plugin.

The steps below outline the entire flow from collecting videos to displaying them on product pages.

Step 1: Install the WiserReview WooCommerce plugin

1. Log in to your WordPress dashboard.
2. Go to Plugins → Add New.
3. Search for “WiserReview”.
4. Click Install, then Activate.

Once installed, open the plugin panel from the left menu.

Step 2: Connect your WiserReview account

Inside the plugin screen:

Go to WiserReview → Settings.

Enter your API Key from your WiserReview account.

• First, Log in for WiserReview.
• You can find it under setting→ •API key in your WiserReview dashboard.

Save the settings.

Your products will sync automatically, and all reviews will be mapped to the correct WooCommerce products.

Step 3: Turn on rich snippets toggle

Turn on the “Generate Product Review Rich Snippet” toggle in the WiserReview plugin settings, and the plugin will automatically add JSON-LD review schema to your WooCommerce product pages so Google can show star ratings in search results.

Once enabled:

WiserReview adds JSON-LD schema in your product page <head> section

Schema includes:

• Star rating
• Review count
• Review text
• Product info
• SKU and identifiers (if available)

You do NOT need to add any code manually.

Step 4: Make sure your products have reviews

Rich Snippets only work if the product has at least one approved review.

No review = Google won’t show stars.

Step 5: Test your rich snippets

Use Google’s tools:

• Google Rich Results Test: https://search.google.com/test/rich-results
• Enter any product page URL.
• Check whether the Product and Review schemas appear valid.

Wrap up

You now know how WooCommerce reviews work and how to set them up, manage them, and fix the common issues.

Reviews help customers trust your products and improve conversions. 

If you want richer features like photo and video reviews, automated emails, and better widgets, WiserReview gives you a faster and more complete setup. 

This helps you collect more reviews and show stronger social proof on your store.